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Decision Matrix: If we increase our conversion rate by 5.0% (product chart views to Enroll Step #1 for engaged users) from 31.09% to 32.1% in a 2-week span that concludes around 16k UVs
Project Information
- Brand
- Reliant
- Team
- DRT Core Team
- Current Owner
- James Hillin
- Lifecycle
- ACQUISITION
Team Members
David Barron
Program Lead (Primary)
R
Ryan Bell
Dev Lead (Primary)
Z
Zach Parmenter
CRO Analyst (Primary)
J
James Hillin
CRO Analyst (Primary)
M
Megan Wilson
UX Lead (Primary)
A
Audrey Tu
Developer (Primary)
S
Socrates Alvarez
CRO Analyst